Essays Of Elia Analysis Of Financial Statements

Essay on Ratio and Financial Statement Analysis of Nike

3025 WordsOct 13th, 200813 Pages

Ratio and Financial Statement Analysis

Table of Contents

Executive Summary.................................................................................................3
1. Nike History.............................................................................................................4
2. Nike Market Share: SWOT Analysis.......................................................................5
3. Nike Financial Report..............................................................................................9
4. Nike’s Future.........................................................................................................10
5.…show more content…

‘The major turning point for Nike was when the world’s greatest basketball player came to the company in 1985. Michael Jordan changed the game and it took Nike to another level with the popular "Air Jordan" shoe along with the apparel. Nike may never admit to this, but Mike is greatly responsible for their success today. Without Mike Nike I probably would still be trying to get to the top, but "Thank God" for Michael Jordan’ (Nike History 2007). Some time later, Nike was working with famous athletes – Bo Jackson, Andre Agassi, Charles Barkley, Deion Sanders, Ken Griffey, Scottie Pippen, Penny Hardaway, Jason Kidd, Barry Sanders, etc.

2. Nike Market Share: SWOT Analysis.
Strengths
The entire business of Nike is divided into operating segments: clothes, footwear, apparel, equipment, accessories. Each of these strategic business units presents a business unit with services and products managed separately as each operating segment requires different business strategies. The segments are established by senior management to facilitate the achievement of Nike long-term objectives, to help in resource allocation decisions and to assess operational performance.
1. One of the largest sports products company.
Nike is one of the world’s largest sports products companies, having presence in about 125 countries (Steinhauer 2004, p. 31). It is a company that is constantly developing. ‘Nike is a very competitive organization.

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Nordstrom Financial Analysis Essay example

5474 WordsNov 21st, 201122 Pages

Executive Summary
This report examines the value of Nordstrom Inc. stock and offers existing shareholders and prospective shareholders an insight into the value of the company. The purpose of this report is to provide potential shareholders with information as to why they should buy into the company and existing shareholders with information as to why they should hold their stock.

Since Nordstrom opened, the company has achieved critical acclaim for outstanding customer service and inventory selection. Sales have always been on the rise with the exception of a slight dip after the economic recession, but were quickly regained with the expansion of Nordstrom Rack stores. To exemplify this, the company report is divided into four…show more content…

Through the 70’s the company continued to grow. In 1974 annual sales hit $130 million. By 1980 Nordstrom was the third largest specialty retailer in the country. Sales hit $407 million and in the next few years, sales continued to rise. Nordstrom’s success was due to many factors. Shoes accounted for about 18 percent of total sales. In addition Nordstrom consistently maintained huge inventories and selection, which were usually twice the size of other department stores. Anchor malls seek the company, as a cornerstone of downtown renovation projects or as an added jewel for high end shopping customers. By being able to expand not only by adding locations, but also by expanding merchandise sold, Nordstrom became a dominant force in the industry and strengthened their market share position.
Inventory
Expansion was not the only change Nordstrom implemented to differentiate the company from competitors. By broadening their inventory selection and making it more accessible to their customer base, Nordstrom began setting the bar for all retailers in the industry. With the additions of departments such as juniors and sportswear they began to expand and increase their target market to a younger customer. In the 80’s, Nordstrom modernization continued by adding women and men’s vendors such as Calson, DKNY, Kenneth Cole, and Tommy Bahamma. In May 2000, Nordstrom declared “Reinvent Yourself”

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